Pricing & Profit Tool

Markup Calculator for Accurate Product Pricing

Calculate the correct markup percentage and selling price to ensure consistent profit margins for your products or services.

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Pricing Strategy

Markup Calculator

Calculate the recommended selling price by entering the item cost and desired markup percentage.

Cost of Item ($)

Desired Markup Percentage (%)

Recommended Selling Price

$ 0.00

Profit Amount 0.00

Gross Margin (%) 0.00%

What is Markup?

Markup is the percentage added to the cost price of a product to determine the selling price and ensure profit. It is a fundamental concept in retail, wholesale, and e-commerce pricing strategies.

Markup Formula

Markup % = (Selling Price − Cost Price) / Cost Price × 100

Why Use a Markup Calculator?

Set profitable product prices
Maintain consistent margins
Support pricing strategy decisions
Avoid underpricing or overpricing

You can also use our Break-even Calculator and Inventory Turnover Tool for better business planning.